Omega-3 isn't a new market
EPA and DHA are already part of a global nutrition ingredient supply chain. NuFoods is not trying to invent a market. We are building another credible source within an established one.
Established demand
Omega-3 ingredients already support nutraceutical, dietary supplement and functional nutrition markets around the world.
More than one source
Existing marine sources remain important, while algae-derived ingredients add another biological source to the category.
New Zealand production
NuFoods is building high-value ingredient production in New Zealand for Australasian, Asia-Pacific and international markets.
The market benefits from more than one credible source
NuFoods does not see algae-derived omega-3 as a reason to dismiss established marine supply. We see value in a broader supply base with more than one credible source.
More options
Additional sources give ingredient buyers more choice when planning supply.
Different biology
Microalgae provide a direct biological route to high-value omega-3 ingredients.
Regional production
Building in New Zealand adds another production source for Australasian and Asia-Pacific customers.
Go closer to the biological source
Microalgae create a different starting point for producing EPA and other high-value ingredients. NuFoods is building production around controlled photobioreactor cultivation, managed lighting and the requirements of the finished ingredient.
Build the ingredient, not just the algae
Successfully growing microalgae is not enough. The output has to become an ingredient customers can actually use.
Product quality
Composition, stability, sensory performance and quality need to fit the intended application.
Customer qualification
The ingredient has to meet the technical, regulatory and commercial requirements of real customers.
Commercial viability
Production has to work technically, operationally and economically — not just biologically.
Build closer to the markets we want to serve
NuFoods' ambition is to create an additional regional production option from New Zealand for customers across Australasia, Asia-Pacific and international markets.
Science, engineering, food-production and industrial expertise.
A base designed around international ingredient markets from the outset.
More specialist biotechnology manufacturing and ingredient production within New Zealand.
Science has to become a business
The complete production process has to work as a system. NuFoods considers biology, product, customer need, process performance, energy demand and economics together.
Biology + product
Can the organism consistently produce characteristics that matter in a commercial ingredient?
Process + resources
Can cultivation and downstream processing be operated, controlled and supported at scale?
Customer + economics
Does the final product solve a real need at a commercially sensible cost?
Another source. A different approach. Built in New Zealand.
Our goal is to build a New Zealand business capable of turning microalgae biology into high-value ingredients that international nutrition customers choose because the product, quality, supply and commercial proposition make sense.